Amnesty International Group, Kilkenny, Ireland

Amnesty International Group, Kilkenny, Ireland
August 9, 2017

We needed to find out why many Amnesty International members provide financial support but are not active in our local group. SurveyGuru helped us to identify the questions we needed to ask of local non-active members. They were there every step of the way – from survey design right through to presenting the results to us. They were extremely responsive and supportive at every stage. Now, based on the survey results, we can develop a clear plan of how to engage new or inactive members. The bonus is that as well as knowing what members want from the local group we have identified individuals who will hopefully increase our active group membership by 50%!


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